Filmora

Template-driven editing with plan-specific AI allowances

Profile reviewed 17 Sept 2026 · Official product pages and help documents checked on 17 September 2026. Recommendations are editorial deductions. No application installation, hands-on editing, checkout or performance test was performed.

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Where it fits

Filmora combines desktop timeline editing with a large catalog of creative assets and optional AI services. Its commercial decision needs more detail than a single starting price: Basic, Advanced, Perpetual and Premium offers have different allowances. A perpetual license covers a particular major version rather than all future upgrades. The checked purchase page also describes platform-specific desktop licenses, even though AI credits may be shared across Windows and Mac within the same account. Free exports carry a watermark. Filmora is a candidate for creators who want a packaged set of editing tools and assets, provided the required exports, license scope and recurring extras are checked first.

Consider it for

Know the limits

Prices & plans

Published prices keep their original currency and billing terms. Taxes, promotions and checkout prices can differ.

Filmora

Free

Free

Free basic editing with watermarked export

AvailabilityGlobal download

Cloud storage and the full creative-asset library require an upgrade.

Source

Basic

USD 49.99/year

Annual subscription billed yearly

AvailabilityUnited States / North American USD offer

Listed annual price. Optional asset subscription offers are separate. Final tax and checkout were not verified.

Source

Advanced

USD 59.99/year

Annual subscription billed yearly

AvailabilityUnited States / North American USD offer

Pricing table lists 1,000 AI credits per month. Verify renewal and add-ons.

Source

Perpetual

USD 79.99 once

One-time payment for the specified major version

AvailabilityUnited States / North American USD offer

Future major versions are excluded. Listed credits are a one-time allocation.

Source

Premium

USD 99.99/year

Annual subscription billed yearly

AvailabilityUnited States / North American USD offer

Pricing table lists 2,000 AI credits per month. Final checkout and tax were not verified.

Source

Features and practical details

12 features

Documented differences. An unverified answer means we do not have enough evidence.

Platforms

Filmora

Windows and macOS editions exist; the checked purchase FAQ says licenses are platform-specific.

Mobile Filmora editions exist separately and are outside this desktop record.

Vendor documentedSource 1Source 2

Free plan limits

Filmora

Basic editing is available free but exported files receive a watermark.

Vendor documentedSource

Export

Filmora

A paid editing license removes the free-edition export watermark.

This is separate from rights to assets used in the video.

Vendor documentedSource

AI features

Filmora

Advanced and Premium list monthly credit allocations; Perpetual lists a one-time allocation.

Vendor documentedSource

Monthly credit expiry

Filmora

Subscription AI credits are issued every 30 days and unused previous-cycle credits are reclaimed.

Vendor documentedSource

Perpetual updates

Filmora

Updates to the purchased major version are included; future major-version upgrades are excluded.

Vendor documentedSource

Activation

Filmora

Online activation uses a Wondershare ID.

Vendor documentedSource

Camera angles

Filmora

The purchase page documents multi-camera editing.

Vendor documentedSource

Tracking

Filmora

Planar tracking follows flat surfaces for attached graphics or text.

Vendor documentedSource

Privacy and storage

Filmora

Filmora describes AI Video Enhancer as cloud-based.

This is not a privacy or retention audit. Review the chosen feature before sending sensitive footage.

Vendor documentedSource

Recurring extras

Filmora

The rendered offer includes separate creative-asset promotions with a US$19.99 monthly renewal shown.

This was an offer displayed on the page. Whether it is selected in a particular checkout was not tested.

Vendor documentedSource

Project portability

Filmora

The FAQ says a Windows license cannot transfer to Mac or vice versa.

License portability is distinct from project-file compatibility, which was not tested.

Vendor documentedSource
Feature comparison
FeatureFilmora
Platforms

Windows and macOS editions exist; the checked purchase FAQ says licenses are platform-specific.

Mobile Filmora editions exist separately and are outside this desktop record.

Vendor documentedSource 1Source 2
Free plan limits

Basic editing is available free but exported files receive a watermark.

Vendor documentedSource
Export

A paid editing license removes the free-edition export watermark.

This is separate from rights to assets used in the video.

Vendor documentedSource
AI features

Advanced and Premium list monthly credit allocations; Perpetual lists a one-time allocation.

Vendor documentedSource
Monthly credit expiry

Subscription AI credits are issued every 30 days and unused previous-cycle credits are reclaimed.

Vendor documentedSource
Perpetual updates

Updates to the purchased major version are included; future major-version upgrades are excluded.

Vendor documentedSource
Activation

Online activation uses a Wondershare ID.

Vendor documentedSource
Camera angles

The purchase page documents multi-camera editing.

Vendor documentedSource
Tracking

Planar tracking follows flat surfaces for attached graphics or text.

Vendor documentedSource
Privacy and storage

Filmora describes AI Video Enhancer as cloud-based.

This is not a privacy or retention audit. Review the chosen feature before sending sensitive footage.

Vendor documentedSource
Recurring extras

The rendered offer includes separate creative-asset promotions with a US$19.99 monthly renewal shown.

This was an offer displayed on the page. Whether it is selected in a particular checkout was not tested.

Vendor documentedSource
Project portability

The FAQ says a Windows license cannot transfer to Mac or vice versa.

License portability is distinct from project-file compatibility, which was not tested.

Vendor documentedSource

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Sources for this profile